Making unit-linked life insurance more attractive to customers: regulator’s recommendations
The Bank of Russia recommends that insurers follow best practices when developing unit-linked life insurance (ULLI) programmes. ULLI combines traditional life insurance with the management of customers’ investments in unit investment funds. In its letter to the All-Russian Insurance Association and National Association of Securities Market Participants, the Bank of Russia points out that both an insurance and an investment component of this product should be extensively represented in an insurance contract.
According to the regulator, insurance coverage under ULLI should be substantial. A policy that includes only low-probability risks (e.g. a plane or a train crash) and a long list of insurance exclusions do not serve customers’ interests.
The regulator’s letter offers an example of a good practice: a five-year contract with a
ULLI is a new long-term instrument to be offered by insurers from 1 January 2025.
The minimum requirements applicable to ULLI and established by the Bank of Russia will become effective on the same date.